A lead magnet that wins you more solar jobs.
Homeowners type their address on your website and see their solar estimate in 60 seconds. To get it, they leave their details. You get a ready-to-book lead, and SolarFunnel does the chasing.
- More enquiriesAn instant estimate gives visitors a reason to enquire today, not "sometime".
- Less adminLead alerts, survey booking and follow-up run on their own.
- More jobs signedYou reach homeowners while they're keen, with their roof and budget already known.
Every solar company offers a free quote. So it's no reason to choose you.
Homeowners respond to real numbers. Show them their own estimate straight away, even an initial one, and they act. Make them wait for a quote, and they shop around.
"Request a free quote"
- ×They ask other installers while they waitBy the time your quote arrives, you're one of three.
- ×They don't pick up when you callAt work, busy or no longer keen, and the lead goes cold.
- ×They wait days for a priceA form with no numbers gives them little reason to fill it in, and nothing to get excited about.
- ×You don't know who's seriousYour team spends hours on enquiries that were never going to buy.
Their estimate in 60 seconds
- ✓A real estimate, right awayPriced from their own roof and your price list, so they have a reason to enquire today.
- ✓They book while they're keenA survey slot or a call back at a time that suits them, before they ask anyone else.
- ✓You call at the time they choseSo they're expecting you, and actually answer.
- ✓More qualified leadsThey've seen the price and still booked, and you know their roof, bill and timeline before you call.
The first installer to give a believable number is often the one who gets the survey. Make it you.
Everything between the click and the survey.
SolarFunnel is the front door for your website and ads. It doesn't replace your CRM, it fills it.
Fully white-label
Your logo, colors and wording, embedded on your site or on a hosted page for your ads.
Matched to your quotes
At setup we match every price to your real quotes, including permits, electrical panel upgrades and extras.
Instant lead alerts
Text and email to whoever you choose, with the design, price and survey slot attached.
Automatic follow-up
A short, personal sequence sent in your name, so cold leads warm back up without chasing.
Survey booking
Homeowners pick a slot from the days and times you make available.
Works with your CRM
Leads flow into the system you already use. Nothing to replace, nothing to relearn.
Every homeowner gets their own numbers, from first click to survey.
Most installers send everyone the same generic follow-up. SolarFunnel builds every email around that homeowner's roof, bill and home, sent in your name, so leads stay warm without anyone chasing.
- Now
Their instant estimate
Their price and saving in 60 seconds, with one button to book.
Solar could save you about$1,400 a yearPayback 8 to 11 yrsSurvey: 1 clickView the email → - Day 1
Their 25 years with solar
A graph of their own savings and the year it pays back.
Money ahead over 25 yearsView the email → - Day 3
What solar adds to their home
Research on house prices, so it feels like an investment in the home.
Homes with solar sold for about4.1% moreZillow study of US home salesView the email → - Day 5
Why they should choose you
Your reviews, accreditations, warranties and what happens on install day.
NABCEP certified · 25-year warranty · your own reviewsView the email → - Booked
Confirmed and reminded
Their site survey time, a reminder the day before, and easy change or cancel.
Your free site surveyTue 3 Nov, 10:00Change timeCancelView the email →
No chasing: each email gives them another reason to go solar, and to go with you. Every one has a single button to book, and the follow-ups stop the moment they do. All of it can be reworded, removed or added to at setup.
Why the estimates are accurate
- The exact houseWe find the building at the address from Google's building outlines, so a duplex or townhouse gets just that home, not the whole row.
- Every roof face measuredSlope, direction and sunlight for each part of the roof come from Google's 3D roof data, including shade from trees and nearby buildings.
- Your kit, your pricesEstimates are priced from your own panels, batteries and price list, so they match what you'd quote.
Not running ads yet? We can switch the traffic on too.
If you already advertise, SolarFunnel simply turns more of those clicks into surveys, and you won't need this. If you don't, add our ads management: we run your Meta and Google campaigns and point every click at your branded funnel.
Thinking about going solar? Save money on your energy bills! Contact us today for a FREE no-obligation quote.
- Lands on a contact form with no price
- Homeowner waits for a callback
- Leads go cold while you chase
What would solar cost on YOUR roof? ☀️Type your address and see your estimate right now. No callback, no waiting.
Your solar estimate
in 60 seconds.
Instant estimate, no sales call
- Lands on your instant-estimate funnel
- Homeowner sees their estimate in about 60 seconds
- Books a survey, then follow-up runs automatically
What ads management includes
- Meta and Google campaigns set up for your area
- Ad copy and creative built around instant estimates
- Ongoing optimization by solar ad specialists
- Every click sent to your branded funnel
- Monthly report: leads, surveys and cost per survey
- Your ad accounts, your data, you own it all
The management fee depends on your marketing budget. We'll talk it through on your demo call. Ad spend is paid directly to Meta and Google.
One setup. One monthly fee. One extra job pays for a year.
We build your funnel with your branding, kit and prices, then run it for you every month. No per-lead fees. Pay annually and get 2 months free.
- Branded instant-quote funnel
- Prices matched to your own quotes
- Instant alerts to your sales team
- Automatic follow-up for cold leads
- Survey booking and CRM hand-off
Not running ads? Add ads management, quoted on your marketing budget. See what's included
Questions installers ask
Do I need a new website?
No. We embed the quote tool on your existing website, or you can use a hosted page we build for you, in your branding. It's ideal for ads, too.
How accurate are the prices?
They come from your own price list, matched to your real quotes during setup. Homeowners see an indicative range, clearly labeled as confirmed at your free survey, so expectations are set before you arrive.
Does it replace my CRM?
No. SolarFunnel is the front door. Leads pass into the CRM or inbox you already use.
Do you supply the traffic?
Not by default. SolarFunnel turns the visitors you already get from your website and ads into booked surveys. If you aren't running ads yet, you can add our optional ads management, and we'll run your Meta and Google campaigns for you.
Do I need the ads add-on?
Only if you aren't already advertising. Installers with their own ads, or an agency they're happy with, just use the funnel.
How long does setup take?
Usually around a week from receiving your price list and branding to a live funnel.
See SolarFunnel on
your own website.
Pick a time below. In 20 minutes we'll show the quote tool with your branding on a house in your area, and how leads, surveys and follow-up would work for your team.